2go
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| Developer(s) | 2go Interactive (Pty) Ltd |
|---|---|
| Initial release | 2007 |
| Type | Instant Messenger, Mobile Social Network |
| License | Freeware |
| Website | 2go |
2go Interactive (Pty) Ltd is a South African company which operates a mobile social networking app. The company is based in Cape Town, South Africa.
History
[edit]2go was created in 2007 in Johannesburg, South Africa, by a group of University of Witwatersrand computer science students. The service was originally developed as a students-only mobile website intended to function as a communication tool for students.[1] 2go eventually[when?] moved away from the students-only model and targeted developing markets in Africa such as Nigeria, Kenya, and Ghana.[1][2]
By 2018, the app had lost most of its users with suggestions its failure to adapt to the growth of Android was to blame.[3]
References
[edit]- ^ a b Monique Verduyn. "2go: Alan Wolff and Ashley Peter". Archived from the original on 2018-09-15. Retrieved 2014-02-18.
- ^ "2go founders able to spurn investors and ride growth wave". Archived from the original on 2015-01-10. Retrieved 2014-01-21.
- ^ "TechNext Series: 4 Failings that Led to the Decline of 2Go - Technext". 2018-08-07. Retrieved 2022-12-29.