Drink mix
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A drink mix is a processed-food product, designed to mix usually with water to produce a beverage resembling juice, soda, or other sweet products in flavor. Another type of drink mix is represented by products that are mixed into milk. Most drink mixes are powdered, but some are liquid-concentrate.
History
[edit]The first juice-type powdered drink mix was Poly Pop, invented by Paul Stevens Hollis in 1922.[1] He sold it as part of the Big State Company until its acquisition by General Foods in 1953.[2]
Ingredients
[edit]
While some are made with sugar, or sold unsweetened, the products are often made with artificial sweeteners such as aspartame, sucralose, cyclamates or saccharin, and often include artificial flavors and colors. Powdered drink mixes without sugar will often contain water-soluble filler ingredients such as maltodextrin or dextrose. Products may also include vitamins, electrolytes, caffeine, or other nutrients.
The products are variously marketed and to the point to children, athletes, bodybuilders, dieters, or as a vitamin supplement. Some brands are only sold as drink mixes, while some beverage companies produce powdered versions of their products, as do Gatorade and Ocean Spray. Another form of drink mix is represented by products mixed into milk, such as malted milk, Nesquik, Ovaltine, and Carnation Instant Breakfast.
Packaging
[edit]Drink mixes are packaged to protect the product from moisture, air and light.
Powdered drink mixes can be found as bulk, resealable containers or as single-serve pouches or sticks. Pouches may be made of a laminate of paper and aluminum foil.[3] Powdered coffee is often packaged in single-serve coffee container for use in beverage machines.
Liquid concentrates are often sold in squeezable bottles or as single-serve pouches. A patent for a liquid concentrate squeeze bottle was issued to Kraft Foods in 2012.[4]
Drink mix brands
[edit]- Nesquik (mix)
- Burple (discontinued)
- Country Time
- Crystal Light (primarily to female dieters)
- Emergen-C (vitamin supplement, with sugar or unsweetened)
- Flavor Aid (primarily marketed to children)
- Funny Face (primarily marketed to children)
- Kool-Aid (primarily marketed to children)
- Fruty
- Milo (drink)
- Tang
- Rasna
- MiO
- Cedevita
- Bolero
- G Fuel
- Prime Hydration+ Sticks
See also
[edit]References
[edit]- ^ "Fort Worth's Poly Pop was first, but then they started drinking Kool-Aid". Fort Worth Star-Telegram. May 17, 2019.
- ^ Nichols, Mike (2014-02-04). Lost Fort Worth. Arcadia Publishing. ISBN 978-1-62584-712-6.
- ^ Allen, W. R. (1986-09-01). "Structural Applications for Flexible Packaging: Innovations in Pouch Forms and Uses". Polymer-Plastics Technology and Engineering. doi:10.1080/03602558608070087. ISSN 0360-2559.
- ^ US8293299B2, Ragnarsson, Karl; MacDonald, Jane Lee & Brown, Dana Marie, "Containers and methods for dispensing multiple doses of a concentrated liquid, and shelf stable Concentrated liquids", issued 2012-10-23
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